December 2016
More Traffic & Sales With Online ReviewsIn the digital age, if your website isn’t attracting traffic then you’re probably not generating enough revenue. You can build a great website that targets your ideal type of customer but without traffic it simply becomes a billboard in the desert. |
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Attracting The Next Generation Of Clients With Your WebsiteIf your target market is 20 to 45 year olds you know they have instant access to the web via their smart phones. In fact, in Australia 79% of adults have a smart phone and 59% have a tablet as well. Consumers will now buy almost anything online and the next generation of business owners see the world through a digital lens so your website is probably going to be the first touch point with a potential new customer or client. |
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How Does Your Website Rate?Your website should be at the hub and heart of your marketing. It’s often the first touch point with a potential new customer so you need to make the right first impression. Unfortunately, a lot of websites under perform and to assess the current performance of your website there is a terrific tool called Website Grader that does a quick analysis of your website. |
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Video Marketing - Watch This SpaceThe popularity of video continues to grow. You can educate and inform customers about your products and in the digital and social age, video has become an incredibly important part of the marketing jigsaw. |
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Checklist For Starting A BusinessStarting a business necessitates research, risk, passion and planning. Unfortunately, no amount of enthusiasm, money or talent can guarantee success in business. While the business evaluation and establishment phases can be periods of great anxiety due to a combination of excitement, uncertainty and financial risk, you need to stay calm and keep your emotions in check. |
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Investment Property Traps RevealedCreating wealth through purchasing a negatively geared investment property is a well established practice in this country. Over the years, negative gearing has become a specialist service in the firm and for that reason we have identified some common areas where property investors often trip up. |
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The ATO Are Targeting Lifestyle AssetsThe Tax Office have indicated that they will be using data from a number of insurance companies to assess and identify the owners of ‘lifestyle’ assets including boats, thoroughbred horses, marine vessels, aircrafts and collectables such as fine art and enthusiast motor vehicles. |
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Case Study - How Does A Start Up Business Obtain Finance?How goes a start up business obtain finance? It’s a question clients often ask so we have put this case study together to highlight some key points. |
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